highlights of experience
Developed partnership: City of Richardson
Began trade partnership with City of Richardson Parks and Recreation Department. Volunteer photographers cover as a photojournalist 18 Richardson Parks event each year. In trade for the photo work, FUMCR receives over $8,000 of sponsorship marketing across 6 city-sponsored events..
600 - 3,500
social media audience growth
Social media accounts include Facebook, Twitter, Instagram, and YouTube. Growth has been achieved by creation of customized social content aimed at 3 goals: celebrating our community, inspiring our online audience, and informing our audience leveraging our local expertise.
created targeted community outreach ads
FUMCR launched a new marketing plan in Fall 2018 concentrating on reaching and growing our immediate community. I develop strategies for specific advertising placements, and create the design and specific content for each piece. We have established relationships with eight “hyper-local” publications.
grew volunteer base for communications
There are many creative and artistic people looking for ways to explore and engage in the life of the church. Opportunities for lay volunteers to participate in the creative storytelling of the church can be a vital place for spiritual growth and maturity. I strategically find new ways to invite volunteers into ministry and contribute to the creative spirit of the local church.
Created FOCUS Photography Ministry
Lead the FOCUS Photography Ministry currently comprised of 15 volunteer photographers charged with capturing “ministry moments” throughout the entire program calendar of FUMCR. These images are displayed throughout the church campus including 6 digital walls, 30 high-profile wall displays, used in church publications in place of stock photography, and displayed online at fumcr.smugmug.com. Ministry group meets monthly.
144 Sr Adults
Developed “Learning Your Smartphone Class”
Class created as an outreach ministry to Senior Adult community within the FUMCR community. Class is attended in two sessions, one for Apple devices and one for Android devices. This class is part of a larger vision for providing intergenerational ministry opportunities between senior adults and younger adults not only within the walls of FUMCR, but to reach outside our walls in the community with future classes.